Social Media: The second tool that most inspires donors to give

26% of donors worldwide say that email is the communication tool that most inspires them to give, followed by social media with 25% (that's very close) and website with a 17%. Data via funraise.org. We have written some blog posts about email marketing for ...

5 Donation options you can give to your Donors and increase fundraising

Giving donation options is a very good practice to increase your fundraising. A donor who was considering just a one-time donation, may engage with a monthly donation or even consider the amazon smile option. These examples will definitely boost your fundraising strategy and help ...

5 Donation Page Best Practices

It is not new that donations are a major part of nonprofits and charities. Donations can be received from many different sources, here we will focus on Online Donations through your website. The donation page will assure you a steady stream of donations if ...

3 ways to boost your fundraising through your website

Investigating a little, I found myself with Forbes list of top charities in 2019 in USA and with a list of the best nonprofits on the web. I explored some of them trying to find similarities on their websites. In this article, I share ...

Marketing for NGOs: 4 reasons to use email marketing

One of the most effective marketing tools for NGOs is Email Marketing or emailing. This is sending emails to a group of contacts, or subscribers, with information that they can find interesting. Used properly, email marketing becomes a very useful tool for any NGO. ...

Nonprofit marketing: how to identify your audience

In our previous publication, we shared the best practices for nonprofit websites and one of them was especially important for NGO marketing. Moreover, it is essential for every type of industry: identify your audience. That is why today we'll share a very useful technique ...

Digital Marketing for non-profit organizations: Google Ad Grants

Google Ad Grants is a program that brings all the advertisement benefits a business has for non-profits, but they are giving 10K monthly with some restrictions. Normally, a business joins the Google Adwords program to advertise its products, services or content. In this case, the goal ...